design and innovation
8 festival for fashion and photography
Since 2006 unit f büro für mode has been hosting the "festival for fashion & photography." The festival has established itself as a prominent hotspot of the Austrian fashion scene and a visualization platform for contemporary national and international fashion design. moodley was contracted to design a magazine and other media for the "8 festival for fashion & photography."
Design stage
Various letterings for the logo design of the festival
Logo design
Typography
Drafts for the design of the 8 festival
Colors
Campaign
Poster in six different subjects
Making of
Campaign shoot
Playbill
Front and back
Folder for tickets and playbill
Tickets
Seven subjects
Design stage
8 festival magazine
Film
8 festival magazine
"With Compliments" cards
Six subjects
Making of
Campaign shoot
Stationery in A4 and envelopes in B4, front and back
Detail from 8 festival magazine
Tote bag
Template and completed print application
brand identity, poster, billboard and ad campaign, business materials, programme, magazine, show branding
8 magazine
The festival magazine is a professionally designed high-class magazine with a double feature: It is used to announce the festival for fashion & photography, on the other hand it’s a special-interest magazine for Austrian fashion design and fashion photography.
The challenge was to create a medium for three genres – fashion magazine, programme information, special interest magazine. The outcome was a 56-page journal, based on an elaborate graphic concept, that merges the genres by providing each of them a specific area for presentation. By following the structures the reader is led through the festival magazine – without mistaking it for a classical programme brochure.
with compliments cards, tickets, programs
business materials, bag
so fresh. the jewellery award by pierre lang give away
