design and innovation

mareiner holz

In the course of a very practical process of positioning, moodley together with the management developed possibilities of future direction and recommended to focus on the company's core business - the ecological finishing of rough sawn wood boards. Having lost nine letters but having gained a clear strategy of positioning, Mareiner Holz now has its own category: wood board finishing. The emotional world of this brave brand personality was also defined, which strongly expresses itself in the aesthetics.

logodesign

stationary

typography

product photographs

color world based on previous

redesign of old brand image logo

photo style

draft stationery

stationary

draft business cards

business cards

draft display

draft bag

draft cap

draft folder

t-shirt

iPhone Application

Bert and Berta

product folder

guide

making of