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Pioneers of economy and society who are successful in the face of volatile lifestyle trends and often over generations, are in the center of A Guide Magazine, published biannually. The common denominator: the concentration on quality and creativity as driving forces as well as the skilful connection of traditions and innovations, entrepreneurial spirit and the structure of family businesses.

The title stands for the combination of a guide and a magazine in the form of a magazine-in-a-magazine concept. The „A“ signifies not only the article, it also stands for Austria as initiator and for „A-one“. The intention manifests itself in its presentation form: from photo spreads to graphic design, it represents a novel approach to designing magazines.

The first issue is dedicated to the phenomenon of „handcrafts“, the City Guide „Top 50 Places in Vienna“ was developed together with Wien Tourismus.

The second issue of A Guide Magazine is dedicated to horses, and within this extensive theme A Guide Magazine is again in search of and challenged by the exceptional approaches. It reports about horse breeding, about equestrian sports, about handcraft design and architecture for the keeping of horses, about the horse’s symbolism in the world of luxury labels, and about the connection with fashion and design.

A Guide Magazine is produced in Vienna, published in English and available at exclusive booksellers and newsagents or online at www.aguidemag.com

Media Owner, Publisher and responsible for the content: Büro für Transfer, Unit F büro für mode and moodley brand identity